Google & YouTube

Name: Google & YouTube
Brand: Google LLC
Rating: 4.6 (9533 reviews)

Pricing: Free to install. Additional charges may apply.
Rating: 4.6 (9,533)
Developer: Google LLC

Connect your store to Google and YouTube to help turn more shoppers into customers

Access the best of Google and YouTube, right from Shopify: Sync your products, deals, and shipping to Google Merchant Center to turn more shoppers into customers. Help drive more sales with Performance Max ads across properties like Search, YouTube and Display and unlock ecommerce insights with Google Analytics. Stand out with YouTube Shopping so customers can shop products directly from videos and tap into powerful tools like Google AI-powered Product Studio to create and enhance images.

Connect your store to Merchant Center to showcase your products across Google
Help drive more sales with a Performance Max ad campaign, powered by Google AI
Connect your store to YouTube to turn viewers into shoppers
Connect the full ecommerce journey with insights in Google Analytics
Sync product details from Shopify to show deals, shipping and returns on Google

Highlights: Popular with businesses in United States; Use directly in Shopify admin; Works with the latest themes

Languages

English, Chinese (Simplified), Chinese (Traditional), Czech, Danish, Dutch, Finnish, French, German, Italian, Japanese, Korean, Norwegian (Bokmål), Portuguese (Portugal), Portuguese (Brazil), Spanish, Swedish, Thai, Turkish, Polish, and Vietnamese

Works with

Checkout
Google Merchant Center
Google Ads
Google Analytics
Google Shopping
YouTube Shopping

Pricing

Free

Free to install

When you run a campaign, the ad spend is billed directly to your Google Ads account. You set the daily campaign budget.

All charges are billed in USD.

Reviews (9,532)

Overall rating

4.6

Counts per rating level

72% of ratings are 5 stars
6.9K
12% of ratings are 4 stars
1.1K
3% of ratings are 3 stars
321
2% of ratings are 2 stars
150
11% of ratings are 1 stars
1.1K

All reviews

What merchants think

This is generated by Shopify Magic. It's shown when an app has 100+ reviews and a 4.0 overall rating.

Feedback submitted

Merchants highly recommend this app for its user-friendly interface and seamless Shopify integration, ideal for e-commerce beginners. They value the straightforward setup and robust tools that enhance online visibility and business growth through effective advertising on Google platforms. The responsive customer service is also noted for its crucial support in addressing setup and operational issues, making it easier for merchants to reach their target audiences and improve business operations.

March 7, 2025

This app works great for me and my business! It took me a while to get to know Google's advertising products and to gain basic skills in digital marketing in general, because Google's products are created by some of the most intelligent people on the planet. Thank you for everything, Google team!
Kind regards Stan.

Giltenergy

United Kingdom

Over 4 years using the app

January 16, 2025

The app performed well during Q4, with solid sales driven by Google Ads. However, we’re now encountering issues where Google Ads prompts us to "Set up a Google tag," even though everything was previously configured correctly. Additionally, the app is now flagged as "unsupported by Shopify," which is impacting our business operations. Please address these issues promptly, as they are affecting performance.

Inspira Spark

United States

11 months using the app

Google LLC replied February 4, 2025

Hi! "Unsupported by Shopify" is an old warning and has no impact on your shop. This banner was cleaned up before any impacts to any stores took place and will clear out shortly. There were some inherent changes to how conversions and tagging are accomplished across Shopify's websites, and the app has updated to meet those new restrictions, which is why you may see messaging to update your current tag methodology before it stops working.