Google & YouTube

Google & YouTube

Pricing
Free to install. Additional charges may apply.
Highlights
Popular with businesses in United States
Use directly in Shopify admin
Rating
4.6 (9,057)
Developer
Google LLC

Connect your store to Google and YouTube to help turn more shoppers into customers

Access the best of Google and YouTube, right from Shopify: Sync your products, deals, and shipping to Google Merchant Center to turn more shoppers into customers. Help drive more sales with Performance Max ads across properties like Search, YouTube and Display and unlock ecommerce insights with Google Analytics. Stand out with YouTube Shopping so customers can shop products directly from videos and tap into powerful tools like Google AI-powered Product Studio to create and enhance images.

Access the best of Google and YouTube, right from Shopify: Sync your products, deals, and shipping to Google Merchant Center to turn more shoppers into customers. Help drive more sales with Performance Max ads across properties like Search, YouTube and Display and unlock ecommerce insights with Google Analytics. Stand out with YouTube Shopping so customers can shop products directly from videos and tap into powerful tools like Google AI-powered Product Studio to create and enhance images. more
  • Connect your store to Merchant Center to showcase your products across Google
  • Help drive more sales with a Performance Max ad campaign, powered by Google AI
  • Connect your store to YouTube to turn viewers into shoppers
  • Connect the full ecommerce journey with insights in Google Analytics
  • Sync product details from Shopify to show deals, shipping and returns on Google
Highlights
Popular with businesses in United States
Use directly in Shopify admin

Languages

English, Chinese (Simplified), Chinese (Traditional), Czech, Danish, Dutch, Finnish, French, German, Italian, Japanese, Korean, Norwegian (Bokmål), Portuguese (Portugal), Portuguese (Brazil), Spanish, Swedish, Thai, Turkish, Polish, and Vietnamese

Works with

Checkout, Google Merchant Center, Google Ads, Google Analytics, Google Shopping, YouTube Shopping

Listing management

Product sync, Offer sync

Order management

Inventory sync

Feed customization

Local inventory

Feed management

Bulk editing, GTIN management, Conversion tracking, Feed optimization, Performance monitoring

Pricing

Free

Free to install

When you run a campaign, the ad spend is billed directly to your Google Ads account. You set the daily campaign budget.

All charges are billed in USD.

Reviews (9,057)

Overall rating
4.6
Counts per rating level
  • 72% of ratings are 5 stars
  • 12% of ratings are 4 stars
  • 3% of ratings are 3 stars
  • 2% of ratings are 2 stars
  • 12% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants highly recommend this app for its effectiveness in advertising and increasing online visibility, noting its crucial role in driving sales. They appreciate its seamless integration with Shopify, which simplifies managing Google Merchant Center and ads, and enhances product visibility on Google Shopping. The app is praised for its ease of setup and user-friendly interface, making it accessible for those without deep technical skills. Merchants also value the efficient handling of product feeds and updates, contributing to a smooth user experience.

October 25, 2024

Works fine and easy. could be improved with bulk edites all by a group not per single item.
i mean, add age cat. for 7k products xD
but all other things, pretty good so far.

Fancy Clothes
Austria
About 1 year using the app
Edited October 1, 2024

Horrible experience. Since migrating to the app they have flagged my store for several issues. Customer service was a nightmare. Now that I have that fixed after destroying my Google ads account for nothing.. The app has no longer reported sales to analytics for about 3 months now. I have opened a few support tickets but they aren't helping. Reading the reviews I can see several people share my nightmare.

Update: I have opened at least 3 tickets with that link over the past 3 weeks and am told that the department will not help, and that the issue is with Shopify. Can someone please contact me? Stephen@cheaplubes.com

Tickets
5-4663000037182, 3-0438000037058, 7-6730000037298

CheapLubes.com
United States
Almost 6 years using the app
Google LLC replied September 30, 2024

Hi, sorry to hear about your experience.
For your conversion tracking issues, please check https://support.google.com/analytics/answer/12002338 for help in troubleshooting your currently managed tags. We aren't seeing usage of the GA4 tag (the Google Tag Assistant is a good tool to check this), so that article has some initial troubleshooting steps to validate. I've also responded to your case privately -- the methods for conversion tracking are different when using Google Analytics natively through the Google & YouTube App vs Google Tag manager vs manually.

For the product and account issues you saw, it is true we do not support certain types of products, which is a Google-wide policy and not just an app issue https://support.google.com/merchants/answer/6150138

October 2, 2024

I've been trying to set up Google Merchant Center through this app, and my account was suspended due to "policy violations" without clear explanations. The reasons given, such as "website needs improvement" and "misrepresentation," are vague, and despite my attempts to resolve these issues, I've received little to no assistance from Google or the app support team. It's frustrating because I've worked hard to meet the basic requirements, and I still don't understand why my account remains suspended.

I've been trying to fix this for so long now, and the lack of clarity and support is disappointing. I expected a smoother experience from a platform integrated with Shopify, but instead, it's been a headache. I hope the developers work on improving support for users dealing with these kinds of issues.

Winter Snow Boot
Canada
Almost 3 years using the app

Support

Google LLC can answer any questions you have about Google & YouTube.

Developer

Google LLC

1600 Amphitheatre Parkway, Mountain View, CA, 94043, US

Launched

November 28, 2017

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