The Google Play Academy Study Jam helps you best tell your app or game’s story to grow installs on Google Play, upgrade your skills, and improve your app's store listing on Google Play. This program teaches you mobile marketer's essentials and best practices to create and maintain your app or games' Google Play Store Listing. When you're ready, take the Google Play Store Listing Certificate exam, designed to test the skills of a mobile marketer who promotes their apps and games on Google Play.
What you will be learning?
Jam #1 - Get started with the basics
Description: Learn how to create and publish your first store listing, or get a refresher on the basic requirements that apply to every app or game.
Jam #2 - Analyze and explore opportunities
Description: Gain insights about your users though analytics and conduct tests to identify which store listing aspects work best for user acquisition.
Jam #3 - Best practices for creating your store listing
Description: Are you ready to take your store listing to the next level? Learn the strategies and best practices to tell a benefits-focused brand story through AI-generated descriptions and engaging visual assets.
Jam #4 - Use custom store listings to scale your app's growth and drive app installs
Description: Learn how to unlock app growth and discovery by creating custom store listings to target specific user segments.
Format: Virtual, Instructor-led training
Delivery Period: 1st week of August 2023 to 2nd week of December 2023
Remarks: Closer to the 1st week of August, you will be added to the virtual events by the appointed Agency who is running this Google Play Academy Study Jams.
