Google & YouTube

Google & YouTube

Pricing
Free to install. Additional charges may apply.
Popular with stores like yours
Based in United States
Highlights
Works with the latest themes
Rating
4.5 (4,282)
Developer
Google LLC

Connect your store to Google and YouTube to help turn more shoppers into customers

Access the best of Google and YouTube, right from Shopify: Sync your products, deals, and shipping to Merchant Center to turn shoppers into customers. Drive sales with Performance Max ads across properties like Search and YouTube, and unlock insights with Google Analytics. Tap into Google's AI-powered tools like Product Studio to create and enhance images and Google Automated Discounts to optimize your profits.

Access the best of Google and YouTube, right from Shopify: Sync your products, deals, and shipping to Merchant Center to turn shoppers into customers. Drive sales with Performance Max ads across properties like Search and YouTube, and unlock insights with Google Analytics. Tap into Google's AI-powered tools like Product Studio to create and enhance images and Google Automated Discounts to optimize your profits. more
  • Connect your store to Merchant Center to showcase your products across Google
  • Help drive more sales with a Performance Max ad campaign, powered by Google AI
  • Connect your store to YouTube to turn viewers into shoppers
  • Connect the full ecommerce journey with insights in Google Analytics
  • Let Google AI handle sale pricing. Optimize profits with Automated Discounts.
Popular with stores like yours
Based in United States
Highlights
Works with the latest themes

Languages

English, Chinese (Simplified), Chinese (Traditional), Czech, Danish, Dutch, Finnish, French, German, Italian, Japanese, Korean, Norwegian (Bokmål), Portuguese (Portugal), Portuguese (Brazil), Spanish, Swedish, Thai, Turkish, Polish, and Vietnamese

Works with

  • Checkout
  • Google Merchant Center
  • Google Ads
  • Google Analytics
  • Google Shopping
  • YouTube Shopping

Pricing

Free

Free to install

When you run a campaign, the ad spend is billed directly to your Google Ads account. You set the daily campaign budget.

All charges are billed in USD.

Reviews (4,282)

Overall rating
4.5
Counts per rating level
  • 73% of ratings are 5 stars
  • 9% of ratings are 4 stars
  • 3% of ratings are 3 stars
  • 2% of ratings are 2 stars
  • 13% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants highly praise this app for boosting traffic and sales through seamless integration with Google Shopping and YouTube. It effectively exposes entire catalogs, enhances visibility, and simplifies marketing processes while ensuring inventory remains updated and compliant. Although some find the setup challenging, many appreciate the straightforward process and responsive support. The app is noted for its stable connection and accurate synchronization with product feeds.

November 24, 2025

App is inaccurate and confusing. Google support told me this app automatically adds GA tracking code, but in that case how do we prevent double reporting with our Tag Manager, which we need for other scripts? They were unsure. Google support also doesn't seem to understand that ShopifyPlus users no longer have any access to our checkout code. There is also a warning about "mistakenly added tags" but trying to fix it is very complex, and so far ineffective.

In addition, The Google Merchant Center widget says we have 0 products / 0 approved when in fact we have 100s of live products listed there.

The only "Suggestion" from the app? Increase spend. gee thanks.

New Yorker Bagels
United States
Almost 6 years using the app
November 30, 2025

Great idea, but the local feed partnership files doesn't clear old products, and also if you clear it, never rebuilds with exisitng products. No way to trigger a full sync etc.

Brilliant Technologies
Australia
Over 2 years using the app
December 2, 2025

The Shopify app with Google Merchant Center syncing products quick and automatic. It keeps inventory updated, simplifies setup, and ensures your products meet Google’s requirements. A helpful tool for boosting visibility on Google Shopping with minimal effort. Thanks Shopify!

WN Emporium
Canada
About 1 year using the app

Support

App support provided by Google LLC.

Get support

Developer

Google LLC

1600 Amphitheatre Parkway, Mountain View, CA, 94043, US

Launched

November 28, 2017

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