Google & YouTube

Google & YouTube

Pricing
Free to install. Additional charges may apply.
Popular with stores like yours
Based in United States
Highlights
Works with the latest themes
Rating
4.5 (4,023)
Developer
Google LLC

Connect your store to Google and YouTube to help turn more shoppers into customers

Access the best of Google and YouTube, right from Shopify: Sync your products, deals, and shipping to Google Merchant Center to turn more shoppers into customers. Help drive more sales with Performance Max ads across properties like Search, YouTube and Display and unlock ecommerce insights with Google Analytics. Stand out with YouTube Shopping so customers can shop products directly from videos and tap into powerful tools like Google AI-powered Product Studio to create and enhance images.

Access the best of Google and YouTube, right from Shopify: Sync your products, deals, and shipping to Google Merchant Center to turn more shoppers into customers. Help drive more sales with Performance Max ads across properties like Search, YouTube and Display and unlock ecommerce insights with Google Analytics. Stand out with YouTube Shopping so customers can shop products directly from videos and tap into powerful tools like Google AI-powered Product Studio to create and enhance images. more
  • Connect your store to Merchant Center to showcase your products across Google
  • Help drive more sales with a Performance Max ad campaign, powered by Google AI
  • Connect your store to YouTube to turn viewers into shoppers
  • Connect the full ecommerce journey with insights in Google Analytics
  • Sync product details from Shopify to show deals, shipping and returns on Google
Popular with stores like yours
Based in United States
Highlights
Works with the latest themes

Languages

English, Chinese (Simplified), Chinese (Traditional), Czech, Danish, Dutch, Finnish, French, German, Italian, Japanese, Korean, Norwegian (Bokmål), Portuguese (Portugal), Portuguese (Brazil), Spanish, Swedish, Thai, Turkish, Polish, and Vietnamese

Works with

  • Checkout
  • Google Merchant Center
  • Google Ads
  • Google Analytics
  • Google Shopping
  • YouTube Shopping

Pricing

Free

Free to install

When you run a campaign, the ad spend is billed directly to your Google Ads account. You set the daily campaign budget.

All charges are billed in USD.

Reviews (4,023)

Overall rating
4.5
Counts per rating level
  • 72% of ratings are 5 stars
  • 9% of ratings are 4 stars
  • 3% of ratings are 3 stars
  • 2% of ratings are 2 stars
  • 14% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants highly praise this app for boosting business growth through effective integration with Google Shopping and YouTube, leading to increased traffic and sales. They appreciate the seamless product listing and engaging content promotion capabilities. The app is noted for its ease of use, reliable performance, and responsive support team. Regular updates enhance compatibility with other Google tools, improving functionality and user experience.

August 13, 2025

I've been getting error messages saying that my products are depreciated on Google Shop as they are missing certain values. Apparently this app does not fully sync with the metafields already built into Shopify. The only way I could find to do this was to manually input the metafields for each variant; and I have over 2000 products in my store. When I contacted their support, they never directly answered my questions and instead offered solutions to problems I didn't bring up. This app seems more geared towards businesses with less than 100 products in their store and their customer support is awful.

National Running Center
United States
Almost 3 years using the app
October 4, 2025

This app has been extremely frustrating to use. I’ve spent a lot of time filling in ‘missing’ information using the bulk editor, only to find that changes often don’t save properly, meaning I have to manually re-enter details. I also contacted customer support about a ‘Mismatched currency in delivery information’ error affecting all our listings, but received no response. Overall, the app is overly complicated, with a poor user experience and no support. Thousands of merchants are spending their advertising budgets on this platform, so it’s disappointing that Google has not prioritised fixing these issues or providing adequate service in return.

Bambisserie
Hong Kong SAR
Over 1 year using the app
October 3, 2025

The Google Merchant app is fantastic for exposing our complete catalog to audience searches. Initially, it felt a little challenging to set up, but once it was done, the process became very smooth. The integration with the app is simple and straightforward. This also helps us place ads on Google as well. We are really happy with the app. Thank you, Google!

TARA MINI
India
3 months using the app

Support

App support provided by Google LLC.

Get support

Developer

Google LLC

1600 Amphitheatre Parkway, Mountain View, CA, 94043, US

Launched

November 28, 2017

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